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Lashes Will Be The Biggest Beauty Trend of 2018

Lashes Will Be The Biggest Beauty Trend of 2018

According to Pinterest, this will be the biggest beauty trend of 2018

Searches have increased 152% year on year.

We love a trend as much as the next girl, be it tiny glasses, mulled wine-coloured hair or curtain bangs. (The list goes on…)More often than not, Pinterest can forecast trends before they actually happen, by analysing their search data and pinpointing when a term spikes in popularity.

In the recent Pinterest 100 Global Report, the site predicted that ‘next level lashes’ — aka long, thick eyelashes — would be the beauty trend of 2018. Pinterest crunched the numbers, and over the past year searches for false lash effect eyelashes have risen by 152%.

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